SEO Guide For Beginners
Pick Your Domain Name Wisely
Keywords in the domain name quickly tell the potential site visitor that this is your specialty. Good quality domains with exact match keywords in it is better, it has more chance tend to convert at a higher rate. When a searcher reviews the search results pages (SERPs) and sees the domain name with the keywords in it that they may think that site has what they need.
Choose The Best Web Hosting Provider
Users are more likely to leave your website if it takes longer than two seconds to load, which will hurt your SEO. The number of media files on your website could be decreased, or the images could be compressed, but nothing can affect website speed as much as your web hosting.
Perform Keyword Research
Keywords in the domain name are often considered in terms of potential ranking value. Your blog post’s or page’s content is well-described by a focus keyword or phrase. It is the main keyword or phrase you want Google to index the page for. However, your focus keyword will appear in the title, URL, meta description, and text of your post if it is lengthy. Three or more words are used in long-tail keywords. They are particular expressions that buyers are more likely to use later in the buying cycle or when using voice search.
Define a Standard, SEO-friendly URL Structure
The URL structure you create can utilize the categories and subcategories you defined, giving you a way to add more relevant keywords and keep your URLs helpful and clear for visitors. Every webpage on your site should have a unique URL that is based on the keywords you want that page to rank for for SEO purposes. But in addition to coming up with unique URLs for each page of your website, you should also build a larger, SEO-friendly URL structure.
Design For Site Speed
Using only essential widgets will limit the use of external scripts. animation and large high-resolution images, which take long time to load
Use a Responsive And Mobile-Friendly Design
Nowadays, mobile web browsing accounts for more than half of all website visits. The majority of people who find you now will do so on the small screen of a smartphone, as opposed to a few years ago when it was normal to assume that most of your visitors would be viewing your website on a full-size computer.
Target Primary Keywords For Each Page
You should concentrate on one main keyword per page. It’s acceptable to attempt to target two or even three on a single page, but only one should be the main focus. Secondary keywords of any kind can help mold your content.
Focus on Indexable Content
Indexability is a web page’s ability to be indexed by search engines. Only indexable pages can show up in search results.
Optimize Title Tags
SEO titles will help you achieve more visibility on the SERP. SEO title balances the needs of search engines as well as searchers, making it both enticing to read and helpful for keyword rankings.
Write Unique Meta Descriptions
Use action-oriented language. Try to make it attractive and catchy. It gets clicks. Make it specific and relevant. Put that keyword in and don’t create duplicate meta descriptions. Meta descriptions can technically be any length, but Google generally truncates snippets to 155-160 characters
- Must contain H1 tag. One only per page, please.
- Include your content’s main keyword in the sentence.
- Too many keywords in the tag should be avoided.
- Make sure the H1 tag is simple to read for your intended audience.
- Make the tag distinct.
Resize your image, Image size and dimension. Optimize image name Use alt tags to the image Optimize the image title Use unique images Add a picture that goes with the text
Optimize Text On The Page
Any type of text on a website that makes use of search engine optimization techniques is referred to as SEO text. It also includes documents with text that has been optimized for search engines, such as PDFs and eBooks. Prepare your writing by structuring it with paragraphs, full stops, commas, and the appropriate amount of space after each full stop.
Add Internal Links
Internal links are crucial for SEO because they inform Google about the pages that are the most crucial for a specific website. Despite not sending the same ranking signals as external links, they are still important. In addition, Google makes use of internal links to comprehend the structure of a website.
Submit Your Sitemap To Google
Search engines can better understand your site’s structure if you submit a sitemap. A sitemap not only informs Google of the pages and files you believe are crucial to your website, but it also offers useful details about these files.
After submission, you should make an effort to keep your site map as current as possible so that Google can always access the most recent version of your website. Sitemaps are necessary for search engines to crawl and index the website, which will enable the website’s content to be ranked in the search results.